Style Squared Clothing


 

CHALLENGE
  • Amanda Owens, owner of Park Cities Pilates studio, came to us last fall needing help with her overall marketing efforts for her newest venture Style Squared Clothing. She already had a foundation for digital efforts, but wasn’t sure how to get more people to the website to buy clothes. She also needed help getting influencers to promote her brand and extend the brands reach outside of the pilates studio.
SOLUTION
  • Our initial analysis after meeting with Amanda was to start her on our digital marketing strategy plan, but we soon learned she needed more help than we thought. We analyzed the website and social media platforms which we decided needed a better brand direction. Since the company was only a few months old we were able to redesign the website to better represent the brand. We also helped her to define the brands overall voice, and focus on what made the brand different than the competitors. During this process, we worked on a new creative direction and strategy for social. Photos are key here so we assisted on photo shoot direction in order to have a consistent and visually stimulating presence across all social platforms. 
RESULTS
  • We are now a few months in with Style Squared, and Amanda now sees her original vision as reality. In just a few short months, we’ve been able to get the brand vision on track while significantly increasing Style Squared’s digital presence. Check back because we still have more ideas in mind for this client!

112%

Increased Website Users/Traffic

1371%

Increased Social Traffic


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